Organic Social Media Handling
Changing the World of SIM Cards Through Online VoIP Solutions
How Strategic Marketing Grew a US-Based VoIP Startup by 3,349% in Just 12 Months
Year :
2024
Industry :
Communications
Client :
Cybtel
The Challenge
When Cybtel approached me in early 2024, they were a US-based telecommunications startup with zero marketing infrastructure. Their VoIP and eSIM solutions had potential, but they were invisible in a crowded market dominated by established players like Numero (10M+ downloads). They needed to build brand awareness from scratch, acquire users profitably, and generate sustainable revenue, FAST!
The Strategy
I deployed a comprehensive 360° marketing framework spanning five core channels (SEO, AEO, SMM, Paid Advertising, and Community Management):
Foundation Building (Jan-June 2024) Launched streamlined social media accounts and implemented a complete SEO overhaul targeting US, establishing digital presence where none existed.
Growth Acceleration (July-October 2024) Rolled out community management initiatives, strategic Product Hunt positioning, and data-driven paid advertising across Meta, Google Ads, and App Store Ads.
Optimization & Scale (Nov-Dec 2024) Introduced targeted geo-campaigns (France, UK, Singapore, Malaysia, etc.), seasonal promotions, and conversion-optimized funnels that turned traffic into paying customers.
The Results
Overall Brand Growth: 121%
Downloads: +3,349% increase (from 6 to 13,790 Android downloads)
Sign-ups: +292.69% growth (2,862 to 11,239 successful registrations)
Revenue: +341.9% recharge increase ($1,477 to $6,527)
ROI: 9:1 return on $747 ad spend
Channel Performance:
SEO: 11,288 organic sessions with 49.58% engagement rate across targeted regions
Paid Social: 25,132 impressions, 2.69% CTR, 440 landing page conversions
App Advertising: 1.14M impressions, 22.45% install rate across Google and Apple platforms
Web Traffic: Scaled from 0 to 80.9K sessions (1,250% growth)
The Impact
Within one year, Cybtel transformed from a marketing-less startup to a revenue-generating competitor with an established presence across multiple markets. The holistic approach combining organic growth tactics with performance-driven paid strategies created a sustainable acquisition engine projected to generate $27,954 in 2025 revenue.
Key Milestones Delivered:
Built a social following from zero to 955+ across platforms
Achieved 23.90% of annual revenue during active campaign periods
Established market presence in 5+ countries (Syria, UAE, US, Qatar, Nigeria)
Created scalable frameworks for 2.5x budget efficiency in future campaigns
Who knew a $747 ad spend could make the telecom giants start checking their analytics twice? Turns out, you don’t need millions to make millions. Just the right strategy and a marketer who knows where the money hides.
More Projects
Organic Social Media Handling
Changing the World of SIM Cards Through Online VoIP Solutions
How Strategic Marketing Grew a US-Based VoIP Startup by 3,349% in Just 12 Months
Year :
2024
Industry :
Communications
Client :
Cybtel
The Challenge
When Cybtel approached me in early 2024, they were a US-based telecommunications startup with zero marketing infrastructure. Their VoIP and eSIM solutions had potential, but they were invisible in a crowded market dominated by established players like Numero (10M+ downloads). They needed to build brand awareness from scratch, acquire users profitably, and generate sustainable revenue, FAST!
The Strategy
I deployed a comprehensive 360° marketing framework spanning five core channels (SEO, AEO, SMM, Paid Advertising, and Community Management):
Foundation Building (Jan-June 2024) Launched streamlined social media accounts and implemented a complete SEO overhaul targeting US, establishing digital presence where none existed.
Growth Acceleration (July-October 2024) Rolled out community management initiatives, strategic Product Hunt positioning, and data-driven paid advertising across Meta, Google Ads, and App Store Ads.
Optimization & Scale (Nov-Dec 2024) Introduced targeted geo-campaigns (France, UK, Singapore, Malaysia, etc.), seasonal promotions, and conversion-optimized funnels that turned traffic into paying customers.
The Results
Overall Brand Growth: 121%
Downloads: +3,349% increase (from 6 to 13,790 Android downloads)
Sign-ups: +292.69% growth (2,862 to 11,239 successful registrations)
Revenue: +341.9% recharge increase ($1,477 to $6,527)
ROI: 9:1 return on $747 ad spend
Channel Performance:
SEO: 11,288 organic sessions with 49.58% engagement rate across targeted regions
Paid Social: 25,132 impressions, 2.69% CTR, 440 landing page conversions
App Advertising: 1.14M impressions, 22.45% install rate across Google and Apple platforms
Web Traffic: Scaled from 0 to 80.9K sessions (1,250% growth)
The Impact
Within one year, Cybtel transformed from a marketing-less startup to a revenue-generating competitor with an established presence across multiple markets. The holistic approach combining organic growth tactics with performance-driven paid strategies created a sustainable acquisition engine projected to generate $27,954 in 2025 revenue.
Key Milestones Delivered:
Built a social following from zero to 955+ across platforms
Achieved 23.90% of annual revenue during active campaign periods
Established market presence in 5+ countries (Syria, UAE, US, Qatar, Nigeria)
Created scalable frameworks for 2.5x budget efficiency in future campaigns
Who knew a $747 ad spend could make the telecom giants start checking their analytics twice? Turns out, you don’t need millions to make millions. Just the right strategy and a marketer who knows where the money hides.
More Projects
Organic Social Media Handling
Changing the World of SIM Cards Through Online VoIP Solutions
How Strategic Marketing Grew a US-Based VoIP Startup by 3,349% in Just 12 Months
Year :
2024
Industry :
Communications
Client :
Cybtel
The Challenge
When Cybtel approached me in early 2024, they were a US-based telecommunications startup with zero marketing infrastructure. Their VoIP and eSIM solutions had potential, but they were invisible in a crowded market dominated by established players like Numero (10M+ downloads). They needed to build brand awareness from scratch, acquire users profitably, and generate sustainable revenue, FAST!
The Strategy
I deployed a comprehensive 360° marketing framework spanning five core channels (SEO, AEO, SMM, Paid Advertising, and Community Management):
Foundation Building (Jan-June 2024) Launched streamlined social media accounts and implemented a complete SEO overhaul targeting US, establishing digital presence where none existed.
Growth Acceleration (July-October 2024) Rolled out community management initiatives, strategic Product Hunt positioning, and data-driven paid advertising across Meta, Google Ads, and App Store Ads.
Optimization & Scale (Nov-Dec 2024) Introduced targeted geo-campaigns (France, UK, Singapore, Malaysia, etc.), seasonal promotions, and conversion-optimized funnels that turned traffic into paying customers.
The Results
Overall Brand Growth: 121%
Downloads: +3,349% increase (from 6 to 13,790 Android downloads)
Sign-ups: +292.69% growth (2,862 to 11,239 successful registrations)
Revenue: +341.9% recharge increase ($1,477 to $6,527)
ROI: 9:1 return on $747 ad spend
Channel Performance:
SEO: 11,288 organic sessions with 49.58% engagement rate across targeted regions
Paid Social: 25,132 impressions, 2.69% CTR, 440 landing page conversions
App Advertising: 1.14M impressions, 22.45% install rate across Google and Apple platforms
Web Traffic: Scaled from 0 to 80.9K sessions (1,250% growth)
The Impact
Within one year, Cybtel transformed from a marketing-less startup to a revenue-generating competitor with an established presence across multiple markets. The holistic approach combining organic growth tactics with performance-driven paid strategies created a sustainable acquisition engine projected to generate $27,954 in 2025 revenue.
Key Milestones Delivered:
Built a social following from zero to 955+ across platforms
Achieved 23.90% of annual revenue during active campaign periods
Established market presence in 5+ countries (Syria, UAE, US, Qatar, Nigeria)
Created scalable frameworks for 2.5x budget efficiency in future campaigns
Who knew a $747 ad spend could make the telecom giants start checking their analytics twice? Turns out, you don’t need millions to make millions. Just the right strategy and a marketer who knows where the money hides.